NEW YORK - December 4, 2008 - With well over 50% of its revenue coming from US-based clients, Hotspex is fortifying its US presence by adding a 20-year veteran market researcher to the team. Lisa Manuzza, joins Hotspex as a Senior Vice President in New York.

While Lisa’s experience is rooted in operations, client service and sales, her passion lies in bringing insights and solutions to clients in a creative, effective way. Lisa spent 6 years as Vice President at Ipsos ASI where she played a key role in developing the Tracking and Equity businesses in the US, overseeing the accounts of several Fortune 500 companies and later Vice President of New Business Development.

Lisa was a pioneer in the Internet research arena throughout the late 1990’s, holding senior positions at The Excite Network and The NPD Group where she worked on standardizing the new methodology, developing new products and services and bringing online research to traditional clients. Lisa earned her bachelor's degree in Mathematics at Rutgers University, New Brunswick, NJ, USA.

Shane Skillen, Founder and President of Hotspex, comments: "We are delighted to welcome Lisa to our growing team. Her diverse marketing research background makes her an astute all-rounder who will be vital in helping us continue to build our US and global business."

For additional information on Senior Vice President Hire in USA for Hotspex, please contact Gera Nevolovich at Hotspex, +1.416.487.5439, ext.227.

About Hotspex Inc.
Hotspex constantly pushes the boundaries of what marketing research can do and how it can be done, by engaging consumers and clients to uncover the emotional and rational drivers of behavior and by delivering business insights that empower the world's leading companies to develop winning brands, strategies and innovations. For more information, please visit: www.hotspex.biz.